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TCEP 053: How to Do Business Development Online for Civil Engineering Companies

March 15, 2017 By EMI

How to Do Business Development Online for Civil Engineering Companies…

http://media.blubrry.com/engineeringcareercoach/p/traffic.libsyn.com/civilengineeringpodcast/TCEP53.mp3

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civil engineering companies

In episode 053 of The Civil Engineering Podcast, I talk with Jason Mlicki, a marketing Consultant at Rattleback, about how civil engineering companies can do business development online and potentially get more clients through Google than using traditional business development strategies.

Here are some of the questions I ask Jason during this episode:

[Read more…] about TCEP 053: How to Do Business Development Online for Civil Engineering Companies

Filed Under: Business Development, TCEP-The Civil Engineering Podcast Tagged With: attract clients online, business development, Google, Jason Mlicki, marketing

TCEP 032: Marketing for Civil Engineering Firms

May 25, 2016 By EMI

http://media.blubrry.com/engineeringcareercoach/p/traffic.libsyn.com/civilengineeringpodcast/TCEP_32.mp3

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TCEP 32 Marketing for Civil EngineersIn episode 32 of The Civil Engineering Podcast, I interview Alexi Lambert, who has leadership and management experience as a U.S. Naval Officer, about Marketing for Civil Engineering Firms. She was enlisted in the Navy as an E5 (2010) as a university student and commissioned as an Ensign in the U.S. Navy (2013) and promoted to Lieutenant Junior Grade (2015).

Here are some of the questions I ask Alexi:

  • What tools do engineers use for their primary research for their jobs?
  • What are the common mistakes that engineering firms make when marketing themselves online?
  • How can engineers create content for their blogs?
  • What metrics are marketers for engineering firms typically measured on?
  • What is the key to getting civil engineering firms ranked for top searches in Google?

Quotes to think about:

TCEP 32 Quote 2

TCEP 32 Quote 1Here are some key points discussed in this episode: [Read more…] about TCEP 032: Marketing for Civil Engineering Firms

Filed Under: Business Development, TCEP-The Civil Engineering Podcast Tagged With: Alexi Lambert, civil engineer, Google, lead generation, LinkedIn, marketing

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