This is a guest blog by Melissa Marshall
It is no secret that your ability to communicate well about your tech is often the make-or-break reason for project success. You can have the best idea or product in your market, but if your key stakeholder does not “get it,” then you do not get the critical buy-in you need. Communicating tech is so challenging because you must decide which technical details are most important to the audience’s appreciation of the importance of your work, and then you often must make those ideas understandable to audiences that often have little background in your area of expertise. Add to that the challenge that most presentations are now occurring virtually to very distracted audiences, and you have a huge communication challenge to overcome! Here I’ll share three strategies you can use in your next virtual presentation to be more successful.