Engineering Management Institute

Joseph Viscuso

Thought Leadership: A Key to Stellar Service

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This is a guest blog by Joseph Viscuso, P.E., PLS, ENV SP
Thought Leadership

Every year, our business units prepare “Business Development” plans. This year, one of the major takeaways from our plans was the importance of thought leadership. A deep dive into the plans identified more than 120 “thought leaders” within Pennoni.

As a firm with 56 years of history and experience, it is not just about WHAT we do, but HOW we market our services and deliver the final product to our clients. We find that this helps our firm provide stellar service and subsequently develop more business. While we have a stack of resumes of projects and services from across the U.S., it is not enough given the increased competition within our industry. Developing thought leaders is key to establishing your firm as the expert and the go-to professional for satisfying your clients’ needs.

Thought Leadership

There are a variety of channels that can be used to display their expertise. Websites, social media, blogs, presentations, and articles are critical. You should rely heavily on your firm’s thought leaders to share their knowledge and play an active role with things like speaking events, webinars, guest writers for industry publications, external leadership roles, and mentoring.

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TCEP 124: Technology, Innovation, and Smart Cities – What Civil Engineers Need to Know

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In episode 124 of The Civil Engineering Podcast, I will be taking you with me to Philadelphia where we will be visiting the offices of Pennoni to talk to Joseph Viscuso, PE, PLS, ENV SP who serves as Pennoni’s Senior Vice President and Director of Strategic Growth. We will be talking about smart cities and specifically about understanding how important it is to embrace technology and to be innovative in your career. Viscuso also elaborates on the next wave of technology which is heavily reliant on the 5G network and also the threats that cyber security has on smart cities. You can also view this episode on YouTube. You don’t want to miss this one!

Engineering Quotes:

Smart Cities

Here Are Some of the Questions I Ask Joe:

  • I know that you spend a lot of your time traveling to different cities and venues to discuss innovation and technology—why do you think that is important for the future of firms like Pennoni?
  • How do you see innovation/technology changing the everyday landscape in the engineering profession?
  • If I gave you a crystal ball, what would you see about the future of smart cities?
  • If I gave you a magic wand, how would you use it to increase smart city momentum?
  • We have heard a lot about cyber security threats – how can this impact smart cities?
  • What are some of the challenges for cities to adopt smart technologies?
  • What can residents do to move the conversation further on smart city solutions?

Here Are Some Key Points Discussed in This Episode About Smart Cities, Technology and Innovation:

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